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| The Design of Everyday Things |
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The Design of Everyday Things
Basic Books
by Don Norman
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51 New and Used from: £ 4.99
List Price: £10.99
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| Product Details |
ISBN/ASIN: 0465067107
Release Date:
Sales Rank: 3102
Media: Paperback
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Product Group: Book
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| Product Description |
| First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them. | |
